Chain Links: Burger Barrage
I feel like I should be excited by Steak 'n Shake coming to NYC but I'm not, and it's not an international chain anyway.
Giaffras sounds more like my kind of chain: cute animal mascot, long history, strong branding and fast foodizing a cuisine we don't have much of in the US. The Brazilian steak and burger restaurant just opened in Miami. Please bring your estrogonofes and parmeggianas to NYC.
Pret a Manger is crossing the Chunnel and its name could cause problems in France. How gauche is a restaurant called Ready to Eat Food? Wait till Pink Taco shows up in Paris.
In a northwest to slightly less northwest move, Vancourver B.C.'s Vera's Burger Shack will be opening in Portland's Pearl District. As a crusty old-timer, I couldn't patronize in this so-called Pearl District that didn't exisit in my day. (Reading Eater PDX in preparation for my rare trip back home is blowing my mind with neighborhoods I've never heard of: N. Mississippi, Foster-Powell, Central Eastside Industrial, Alphabet District…what?)
Hardees in Kazakhstan will bring “real, American-style charbroiled burgers to the market.”
I'm not sure what Carl's Jr. will import to Indonesia.
Follow
